Fernando has a long, wonderful history with leather. At the age of 10, in the central Mexican city of Guadalajara, he began working at his uncle’s leather shoe company. He was in charge of sewing the shoes. When he was older, he graduated to making bags and belts as well, and assisting in sales.
One day during a sales trip to Mazatlan, he succeeded in selling belts to a new customer. The customer asked him if they could make leather jackets too, and Fernando wrote an order right there on the spot. This was the beginning of Fernando’s leather business!
Fernando now has a great team working with him at his workshop. A staff of five handles all the different steps of production, including sewing, cutting, adding decorations and hardware. They are a very dedicated team. One of his most trusted employees, Daniel, has been with him for 20 years.
Besides this life-long experience working with leather, Fernando studied industrial engineering and fashion design.
